How to be sure that digital navigation will work at the trade show

Among the biggest nightmares of event organizers are key speakers that don’t show up, problems with equipment/electricity on-site and event tech issues. Nobody wants to pay for digital navigation that doesn’t work on-site. Here are some tips to make sure everything will work smoothly at a trade show:

1️. You should test wayfinding before the event. Seems obvious, but not every trade show organizer does that.

2️. Some booths/stages/lounges can be walkable in reality. Event organizers always have a chance to review our floor plans before the show and give us their feedback so we can make sure all the paths are correct.

3️. It is helpful to have a blue dot or QR codes for big events because this way you can see exactly where you are without needing to search for familiar landmarks around you or a booth number.

With this being said and ensuring you've picked a reliable floor plan provider, you can guarantee that attendees will enjoy, not curse, your event tech.