Irina Shateeva

Money20/20 is the world’s leading fintech show and the place where money does business. The show brings together banks, payments, fintech, tech and retail sectors. This year, we partnered with Grip and Crowd Connected to provide the event with an interactive app and floor plan featuring digital wayfinding.

TechCrunch Disrupt is a 3-day conference held on October 28-30 in San Francisco, focused on breaking technology news and developments with big-name thought leaders. With nearly 500 exhibitors and 10,000 attendees, it is important for attendees to find the booths and stages fast. Everyone wants to make connections, not

IMEX America 2024, the largest global event for the meetings and events industry, has set a new benchmark with more than 15,500 attendees. This milestone reflects growing optimism and a strong rebound in the business events sector. The tradeshow, held from October 8-10 at Mandalay Bay, brought together over

Trade shows are bustling events where every minute counts. With numerous meetings, networking opportunities and presentations happening simultaneously, attendees need to make the most of their time. Effective registration processes and efficient navigation are critical for ensuring a positive experience. This is where fielddrive and ExpoFP come into play, offering

Future Proof is an annual wealth management industry event, attracting 4,500 participants and hosting over 30,000 one-on-one breakthrough meetings. It was held from September, 15-18 at Huntington Beach, California. ExpoFP created a custom floor plan with digital wayfinding that perfectly matched Future Proof’s vibrant and colorful branding.

In this episode we talked with Oli Bailey, who is responsible for Interaction Design at IMEX America and IMEX Frankfurt — two major trade shows in the business events industry. We discussed how to ensure that attendees are excited to return to the trade show each year, the role technology plays