Irina Shateeva

Showcase 2024 is an annual event within the Business Events Industry Week (BEIW) organized by PCMA and Destinations International. Held from April 8th to 11th in Washington, Showcase 2024 connects over 80 destination organizations, event technologies and service providers with business event organizers.  This year, we had the opportunity to

Imagine visitors entering a big shopping center, convention center or a museum. They know where they want to go, but have no idea how to get there. They begin to ask employees, stroll around and finally get irritated as they just lose too much time on navigation. But there is

The Asia Pacific Incentives and Meetings Event (AIME) is the leading trade event for the meetings and event industry in the Asia Pacific region with over 570 exhibitors and 3,500 visitors. AIME addressed us with a request to create a technical  floor plan. The objective was to make a

METSTRADE is the world’s leading platform for professionals in the leisure marine equipment industry. This year it celebrated its 35th-anniversary and was held on the 15-17 of November at RAI Amsterdam. We worked on this event together with Grip and Lively, who designed a mobile app and provided a

Nowadays, it’s difficult to imagine an exhibition without a mobile application, interactive map or event platform. Large organizers know that event technology can reduce time on event management processes, gain extra income and deliver greater ROI for attendees and exhibitors. But if you have not yet discovered the benefits

For those who want to design the floor plan themselves, we prepared some tips based on our large floor plan design experience. There's a guideline to keep in mind: we aim to guide users' attention in the right order. The priorities are as follows: * Booths and other